Sleepwear And Loungewear Market Size to Grow by USD 13.36 Billion | 44% of the growth to originate from APAC | 17,000+ Technavio Reports

NEW YORK, June 7, 2022 /PRNewswire/ -- The latest market analysis report titled Sleepwear and Loungewear Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2021-2025 has been added to Technavio's catalog. The report identifies the market to witness a potential growth difference of USD 13.36 billion from 2020 to 2025. The report also projects the market to witness an accelerating growth momentum at a CAGR of 6% during the projected period. 

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Sleepwear And Loungewear Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 6%

Market growth 2021-2025

$ 13.36 billion

Market structure

Fragmented

YoY growth (%)

5.28

Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 44%

Key consumer countries

US, China, India, Germany, and France

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Authentic Brands Group LLC, Groupe Chantelle, H & M Hennes & Mauritz AB, Hanesbrands Inc., L Brands Inc., PVH Corp., Ralph Lauren Corp., MASH Holdings Co. Ltd., American Eagle Outfitters Inc., and Wacoal Holdings Corp.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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"One of the primary growth drivers for this market is the rising demand for designer and premium sleepwear and loungewear," confirms a senior analyst at Technavio. With the continuously evolving customers' tastes and preferences coupled with their increasing purchasing power and enhancing fashion consciousness, the demand for designer products with a high level of comfort and durability has risen in recent years. Furthermore, rising disposable incomes with increasing purchasing power of consumers have encouraged the sales of premium apparel including sleepwear and loungewear. Given the surge in demand for these clothes, vendors have also started offering innovative products developed using sustainable raw materials and technologies to enhance the performance of products and enhance the appearance and design of their offerings.

However, the presence of counterfeit products is one of the key challenges hindering the sleepwear and loungewear market growth. The availability of counterfeit products adversely affects the sales and pricing strategies of vendors by diluting their market shares and hampering their reputation. Established global vendors in the market are striving to penetrate developing markets such as India and China, which have a significant presence of counterfeit products. This further proves to be a severe price challenge for sleepwear and loungewear brands across the globe.

Sleepwear and Loungewear Market Revenue-generating Segment Highlights

  • The market has been segmented by products into sleepwear and loungewear. 
  • The sleepwear segment accounted for the largest revenue-generating segment in 2020. The segment is anticipated to continue its dominance in the market throughout the forecast period. 
  • Vendors offering sleepwear face stiff competition from those that offer activewear, as the latter is also used as substitutes for sleepwear. The evolving buying behavior of people has given a boost to the demand for sleepwear globally. 

Regional Analysis

  • 44% of the growth will originate from the APAC region.
  • China and India are the key markets for sleepwear and loungewear market in APAC.
  • The increased introduction of global brands and the adoption of premium sleepwear and loungewear will proliferate the sleepwear and loungewear market growth in APAC over the forecast period.
  • Market growth in this region will be faster than the growth of the market in other regions.

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Key Notes:

  • The sleepwear and loungewear market will witness a YOY growth rate of 5.28% in 2021.
  • The global sleepwear and loungewear market  has been recognized as a part of the global apparel, accessories, and luxury goods market as the parent market
  • The market is fragmented due to the presence of many established vendors holding significant market share.
  • The research report offers information on several market vendors, including Authentic Brands Group LLC, Groupe Chantelle, H & M Hennes & Mauritz AB, Hanesbrands Inc., L Brands Inc., PVH Corp., Ralph Lauren Corp., MASH Holdings Co. Ltd., American Eagle Outfitters Inc., and Wacoal Holdings Corp.
  • US, China, and India will emerge as the top revenue-generating countries for the sleepwear and loungewear market.

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Table of Content

Executive Summary

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2020
  • Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

  • Five forces summary
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Product

  • Market segments
  • Comparison by Product
  • Sleepwear - Market size and forecast 2020-2025
  • Loungewear - Market size and forecast 2020-2025
  • Market opportunity by Product

Market Segmentation by Distribution channel

  • Market segments
  • Comparison by Distribution channel
  • Offline - Market size and forecast 2020-2025
  • Online - Market size and forecast 2020-2025
  • Market opportunity by Distribution channel

Customer landscape

  • Customer landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2020-2025
  • Europe - Market size and forecast 2020-2025
  • North America - Market size and forecast 2020-2025
  • South America - Market size and forecast 2020-2025
  • MEA - Market size and forecast 2020-2025
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Overview
  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • American Eagle Outfitters Inc.
  • Authentic Brands Group LLC
  • Groupe Chantelle
  • H & M Hennes & Mauritz AB
  • Hanesbrands Inc.
  • L Brands Inc.
  • MASH Holdings Co. Ltd.
  • PVH Corp.
  • Ralph Lauren Corp.
  • Wacoal Holdings Corp.

Appendix

  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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