NEW YORK, June 8, 2022 /PRNewswire/ -- The Soft Drinks Market value is set to grow by USD 455.17 billion, progressing at a CAGR of 8.67%, as per the latest report by Technavio. The market is segmented by product (carbonated soft drinks, juices and juice concentrates, bottled water, RTD tea and coffee, and others) and geography (North America, Europe, APAC, South America, and MEA).

Moreover, the product innovations are notably driving the soft drinks market growth and strengthening distribution networks and collaborations will be considered a key trend of the market.

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35% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for soft drinks in APAC. Market growth in this region will be faster than the growth of the market in other regions. The low availability of high-quality drinking water will facilitate the soft drinks market growth in APAC over the forecast period. 

The soft drinks market share growth by the carbonated soft drinks segment will be significant during the forecast period. Players have been working on mitigating the negative image of carbonated soft drinks by introducing products that do not have sugar and are low in calories, such as diet or low-calorie soft drinks. This will drive the market growth through this segment in the coming years.

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One of the key factors driving growth in the soft drinks market is product innovations. Players are continuously innovating their products in terms of ingredients, formulation, packaging, and other aspects to increase sales. Vendors are introducing products with added benefits, owing to the potential of the growing health and wellness trend among consumers.PepsiCo launched three new cola flavors that use a combination of sugar, acesulfame K, and aspartame, and claim to reduce the sugar content in the product by about 50%.  

Strengthening distribution networks and collaborations is another major factor supporting the soft drinks market share growth. Vendors have been focusing on collaborating with each other to market their products with greater efficiency. The rapid infrastructure development has given traction to the growth of organized retailers which have proven to be effective distribution channels for vendors operating in the soft drinks market while providing consumers with easy access to such products.

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The report analyzes the market's competitive landscape and offers information on several market vendors, including:

• Danone SA
• Keurig Dr Pepper Inc.
• Monster Beverage Corp.
• Nestle SA
• PepsiCo Inc.
• Red Bull GmbH
• Refresco Group BV
• Suntory Holdings Ltd.
• The Coca-Cola Co.
• The Kraft Heinz Co.

The soft drinks market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

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Green Tea Market by Product and Geography - Forecast and Analysis 2022-2026: The green tea market share is expected to increase by USD 5.48 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.99%. To get more exclusive research insights: Download Our Sample Report

Caffeine-based Drinks Market by Product and Geography - Forecast and Analysis 2022-2026: The caffeine-based drinks market share is expected to increase by USD 194.28 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7.55%. To get more exclusive research insights: Download Our Sample Report

Executive Summary

Market Landscape

• Market ecosystem
• Value chain analysis

Market Sizing

• Market definition
• Market segment analysis
• Market size 2020
• Market outlook: Forecast for 2020 - 2025

Five Forces Analysis

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

Market Segmentation by Product

• Market segments
• Comparison by Product
• Carbonated soft drinks - Market size and forecast 2020-2025
• Juices and juice concentrates - Market size and forecast 2020-2025
• Bottled water - Market size and forecast 2020-2025
• RTD tea and coffee - Market size and forecast 2020-2025
• Others - Market size and forecast 2020-2025
• Market opportunity by Product

Customer landscape

Geographic Landscape

• Geographic segmentation
• Geographic comparison
• North America - Market size and forecast 2020-2025
• Europe - Market size and forecast 2020-2025
• APAC - Market size and forecast 2020-2025
• South America - Market size and forecast 2020-2025
• MEA - Market size and forecast 2020-2025
• Key leading countries
• Market opportunity by geography
• Market drivers
• Market challenges
• Market trends

Vendor Landscape

• Overview
• Vendor landscape
• Landscape disruption

Vendor Analysis

• Vendors covered
• Market positioning of vendors
• Danone SA
• Keurig Dr Pepper Inc.
• Monster Beverage Corp.
• Nestle SA
• PepsiCo Inc.
• Red Bull GmbH
• Refresco Group BV
• Suntory Holdings Ltd.
• The Coca-Cola Co.
• The Kraft Heinz Co.

Appendix

• Scope of the report
• Currency conversion rates for US$
• Research methodology
• List of abbreviations

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SOURCE Technavio